I am a CRM and data engineering leader with 14 years of experience. Head of sales intelligence and data at Snapchat. Data-driven decision-making has seen a skyrocketing demand in today's world of AI ...

Businesses are increasingly adopting Data Clean Rooms, secure digital spaces enabling data collaboration without exposing personal information. Driven by stricter global privacy laws like India's DPDP ...

Kasi Rajeev Oduri is a senior AI and data science leader in ad tech and a member of the IAB shaping advertising standards. In today's AI-driven digital world, the marketing ecosystem has become ...

Visibility drives trust. End-to-end transparency empowers teams to make better decisions and maintain clean data. Data is the lifeblood of business operations. Whether companies rely on monolithic ...

Imagine this: you’ve just received a dataset for an urgent project. At first glance, it’s a mess—duplicate entries, missing values, inconsistent formats, and columns that don’t make sense. You know ...

The world runs on data. A hallmark of successful businesses is their ability to use quality facts and figures to their advantage. Unfortunately, data rarely arrives ready to use. Instead, businesses ...

If you’ve ever found yourself staring at a messy spreadsheet of survey data, wondering how to make sense of it all, you’re not alone. From split headers to inconsistent blanks, the challenges of ...

As major consumers of energy and water, data centers face increasing scrutiny to demonstrate their commitment to sustainability and environmental responsibility. While many organizations invest ...