As a rural-facing, full-service marketing agency we often hear clients question audio advertising’s effectiveness. Our conversations often include the phrases “it’s so hard to measure” or “how do I ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. MASTERING WEEK: Check out the video above to hear Conor Dalton, a mastering engineer who runs ...

The last step in audio production is being taken over by machines The last step in audio production is being taken over by machines Making music is one of the most human things we do, but in recent ...

First, the robots came for our factory jobs, then for our fast-food jobs. Now, they're aiming their laser-guided sights at... music-recording engineers? On Thursday, the audio-processing company Landr ...

JVC’s audio mastering technique K2 HD was first introduced to the general public in 2007. Under the standard, music is encoded in 24 bit and 100 kHz resolution during mastering but can be stored and ...

Sequoia, Samplitude, and Music Studio enter the Boris FX Suite, adding ecording, mixing, mastering, and music production to its VFX/postproduction bundle.

Waves’ extensively-trained AI mastering engineer can deliver some great-sounding masters, but the limited opportunities for human intervention leaves few options when the AI stumbles. MusicRadar's got ...

It was just a stray remark at the end of a guitar lesson last fall. My teacher is a veteran musician whose band has had both major label and indie record deals, and he loves the analog, the human, the ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. “Digitally remastered!” Whether it’s another 10-disc Beatles ...